Professional development brochure
D&AD asked me to put together a brochure to introduce their Professional Development training programmes. It was to be mailed out as well as distributed through D&AD training events and needed to accommodate existing A5 course flyers.
The chosen format is oversize A5 with a pocket to the inside back cover. A bespoke size uncoated envelope in D&AD yellow was sourced with accompanying clear vinyl branded sticker to give the package a premium feel.
To engage businesses outside of the creative sector, the final designs are concise and information-led with graphic representations of the course packages. Emphasis is on the dynamic, people-centric nature of the training experience, international scope and existing client base.
What I did:
- Print management