Events marketing brochure
In order to promote international awareness of the creative industries, D&AD wanted to extend to cities across the globe the opportunity to stage a D&AD curated exhibition and showcase award winning creative work to their local audiences.
I was asked to design a brochure that would appeal to international arts institution heads and gallery space owners. Interested parties wouldn’t necessarily be familiar with the commercial creative industry so I felt it was important that it appeared uncontrived and made full use of photography to communicate the look, feel and content of these exhibitions. The final designs use a clean, gallery-inspired layout and typography and measured use of copy to create pace through the brochure.
What I did: